Custom Channel Letters Signage for Pancharos

We recently had the pleasure of working with Pancheros in Walnut Creek to build and install their new custom channel letters sign at their Shadelands location.  It was an interesting project because the front sign which faces the main parking lot was designed to be ‘halo-lit’ reverse channel letters while the sign at the rear,…

Why You Should Consider a New Business Sign for the New Year

The New Year: when calendars are rolled over from 2016 into 2017, gyms and health clubs are packed, and half the office is on a brand new diet. Of course, despite our best intentions, the vast majority of our New Year resolutions end up forgotten or discarded, but when it comes to your small business…

Sign Lighting: Neon vs. LED

Neon outdoor signs are a classic, appearing in countless movies and iconic images and coming to define the look of entire artistic genres. The warm, flickering light generated by neon has illuminated famous streets and local landmarks across every state and every nation of the world for generations. However, neon lights have their downsides and…

6 Lessons for Great Business Directional Signs

If your company is located off the beaten path it can severely limit your foot traffic and hold back your business. Of course, thanks to the internet and social media (not to mention television and radio) there are still plenty of ways to reach customers who are out of eyesight, but that doesn’t diminish the…